Meet Nella
We’re ecommerce founder ourselves. We’ve built the stores, made the mistakes, and found what actually keeps the needle moving - and now we help you do it too.
The Problem
Growth stalls when traffic doesn’t convert and customers don’t come back. Nella fixes the systems that quietly hold your store back.
Ads are running, but your page isn’t converting. Visitors bounce before they buy.
You have subscribers ready to buy, but lack the flows and campaigns to get them to pull the trigger.
Customers buy once and never return. There's no system keeping them engaged.
Your brand and landing page doesn’t match the quality of your product - and it’s costing you revenue.
Our Services
Every engagement starts with a free discovery call and scoped proposal. No obligation — just clarity on what your store actually needs.
Your store is your storefront. We make it impossible to ignore and impossible not to buy from.
Your email list is your most valuable asset. We build the systems that turn it into consistent, compounding revenue.
Acquiring a customer once is expensive. We build the systems that keep them coming back — and bringing friends.
Not sure where to start? Book a free 30-min audit and we'll tell you exactly which lever to pull first.
How It Works
We dig into your store and identify the highest-impact opportunities. No pressure, no pitch — just an honest assessment.
A clear proposal outlining exactly what we'll do, how long it takes, and what it costs. No surprises, ever.
We get to work. You get regular updates and a direct line to us — not an account manager — throughout the project.
We review results together, refine where needed, and identify the next opportunity to compound your growth.
Our Work
We've been in the trenches building our own brands. Here's what happens when we apply that same operator mentality to yours.
"The redesign completely changed how customers interact with our products. The data was immediate."
"The abandoned cart flow alone recovered more revenue in month one than we'd made from email all quarter."
"We went from almost no reviews to a wall of social proof in 60 days. It changed how new customers trusted us."
The Team
Nella is a blend of our names — Natalie and Anabella — but it also captures exactly what we are: a dedicated partner that sits alongside your business and gets things done. Between us, we've founded and scaled multiple ecommerce brands. We know what it feels like to watch ad spend drain while your store underperforms — and we know exactly how to fix it.
Get Started
Book a free 30-minute audit. We'll identify your biggest growth opportunity and tell you exactly how to capture it.
Limited spots available — we keep our roster small by design.
Book a free audit →